How to Solve Your Customer’s Pain with an Explainer Video
The explainer video is more than just a way to drive business through more engagement. It is a means to an end where your customers find the help they need for a common problem without tying up your phone lines. If you find you’re spending too much time repeatedly explaining the answer to one issue, it’s time to hire a production crew.
The immediate effect of an explainer video is that it will shoot you up the Google ranking system, thereby making it even easier for your customers to find the assistance they need. Instead of having to spend time sifting through videos to find a solution, it will appear on the front page, making them happier.
In Depth Understanding
Seeing instruction visually versus hearing instruction can sometimes lead to a better overall understanding. Customer service call centers can often cause frustration and still give you no answers. With video, you can be walked through an issue toward the solution assisted by a visual aid.
Not every company offers customer service 24 hours a day. Online videos are available all the time. You can access a video during unconventional business hours. Giving the customer the ability to rewind and/or re-watch your explainer video provides a great convenience.